7 Reasons Every Digital Marketer & Business Professional Should Participate in Hackathons
1. Time quilting - this concept was introduced to be my Chris Brogan and if you don't follow his blog, check it out here. Focus your energy on being more productive with free time that was once overlooked. Have the same Saturday routine? Mix it up and sign up for something that challenges yourself.
2. We live in a mobile age. Apps and other technology driven software is being developed so quickly it's hard to keep up. Working with a team to implement a product from start to finish helps you learn more about every stage of the mobile process including UI / UX, screen flow, version 1 features versus version 2, roadmaps, etc.
3. Keep up with the learning curve. Working with developers to build something, often in 24 hours or over the course of a weekend, teaches you things that longer projects can't. Sitting in close proximity to creative, tech and biz dev allows you to learn the very latest trends in developing and designing for mobile.
4. Perspective. As a productive team member, it's up to you whether you stay in your lane of expertise or explore new paths. Doing a little of both isn't uncommon. Rolling up your sleeves to do whatever the work requires gives you perspective into how your role effects everything else.
5. Perfect your pitch. Coming up with an idea and pitching it to a crowd you don't know takes guts. But even if you don't pitch on stage, shopping around ideas in an informal network setting is a great way to perfect your elevator pitch.
6. Meet new people from different industries. There's something to be said about working with perfect strangers toward the same goal. It creates synergy and can lead to amazing connections and friendships down the road.
7. Fail quickly. When you're developing a product under tight timelines you have to fail quickly. Rapid prototyping helps you discover failures in your gameplan so that you can listen, learn and adapt. Failure forces you to be creative so that you can innovate and move forward.